Official University Logos
The use of the University of Idaho wordmark and graphics on all communications helps ensure visual consistency of our brand. Links to downloadable logos are provided on this page. The logos and graphics are registered trademarks and should not be altered.
Logo Color Usage
The university wordmark and official seal must not be reproduced in a tertiary or any other color. The logo's color is ONLY acceptable in four formats:
- Silver or Gray
- White (on Gold, Silver, Black or photography)
In most cases, white space around logos should be equal to or greater than the "U" in the mark. Have questions? Contact Creative Services at 111-111-6293.
Download Official Logos
The university seal is the official mark for the university. The seal is to be used on formal publications, awards and certificates to denote official university documents. It should not be used on general university publications in place of the university logo.
The Idaho Vandals logo is for use by the Athletic Department and university-sanctioned sports and spirit organizations. The Athletic logos should never be used in place of the University of Idaho’s primary wordmark. The mark should never be used to promote the university’s brand as an academic institution directly, but it can be used for a variety of purposes, such as homecoming, athletic website, merchandise, VSF materials, banners, etc.
For use of the Vandal athletic mark, please contact the Director of Trademark and Licensing: Sue Smalley.
Unique Logos and Graphics
Unique logos or graphics for specific academic programs, colleges or university affiliated entities are not permitted under university brand guidelines.
Several exceptions exist based on the following criteria:
- The entity has a direct affiliation with a national/international organization. (example: 4H)
- There is a retail, external revenue source for funding for the organization. (example: VandalStore, UI Golf Course)
- The source of the majority of funding for the organization is from outside the University of Idaho. (example: NIATT)
- The organization is a separate 501(C)3 organization.
- The graphic is associated with a signature event of the university. (example: Jazz Festival, Bellwood, McClure)
- The entity is an officially-recognized ASUI student club or organization.
Even with these exceptions, it is important to show the connection to the University of Idaho through the creative approach when possible.